Facebook to Change Targeting Data on 9/30. Here’s Why You Need to Care.

• Paid media

• By Samuel Johnson and Megan Medeiros

Thinking Beyond Testing: How Conversion Optimization is Evolving to Help Brands Better Connect with Customers

• Conversion Optimization

• By Sara Kear

4 Signs You’re Building Your Website Incorrectly

• Strategy

• By Justin Spring

Growing Together in 2018: Our Adept Gives Nonprofit Partner

• By Adept

Email Reactivation Campaigns: An Often-Missed Revenue Growth Tool

• Email

• By Justin Spring

8 Tests You Can Run This Holiday To Maximize Site Revenue

• Conversion Optimization

• By David Boroi

Why We Love Being a Google Premier Partner

• PPC

• By Samuel Johnson

Build Your Own Intent-Based SEO Strategy [Free Template]

• SEO

• By Katie Cunningham

How to Bucket Keywords into Intent Groups

• SEO

• By Katie Cunningham

Site Quality – Why It Matters and How You Can Improve It

• SEO

• By Katie Cunningham